There is no short answer on how to get your customers to create a lot of quality user generated content (UGC). But what we see over and over again in our client promotions is that if the bar is set too high, you may only get a few entries. Set it too low, you may […]
Last year our clients all wanted a Facebook Sweepstakes app, the year before it was YouTube video contest. This year, our clients have a whole new slew of requests for what they want to do or have in their promotion. Here is the list of what clients asked for the most in 2013: 1. […]
Update: As of August 2015 the policies were updated again. Please see our most recent article on YouTube Contest Guidelines. YouTube publishes a comprehensive list of Contest Policies and Guidelines. While other platforms lack clarity about how they can be used, YouTube contest restrictions do a great job communicating what you can and cannot do. […]